Why opening a franchise chocolate shop Mirco Della Vecchia?

Alla domanda "Perchè dovrei aprire una cioccolateria in franchising?" si possono dare molte valide risposte, ma soprattutto dovendo avviare un'attività imprenditoriale, possono essere d'aiuto alcuni dati statistici che indicano un trend in continua crescita.

Italians are more and more greedy: doubled consumption of chocolate.

Italians are every day more greedy of chocolate, and in the last ten years they have doubled their consumption arriving to 4,3 kg per head. The production has reached 3.202 million in sales, representing more than a quarter of the total national confectionery industry.

Increase of the chocolate manufacturers + 23% over the last five years.

In times of crisis there is always space for chocolate, whose purchases in 2009 were up 12%.

cioccolato fondente in barrette cioccolato all'arancia

"The Italian chocolate, that distinguish itself for its quality, linked to the use of butter and cocoa mass, without added fats and vegetable oils, is in great health and also softens the bite of the crisis with its soothing power" - notes Eugenio Guarducci, President of Eurochocolate.

"The Italian chocolate distinguish itself for its creativity and the combination with other strong points of our food," says Guarducci "that of hazelnuts is one example, where the nut is the one of Piedmont rather than Viterbo or Giffoni ones" . The proposal of the Italian chocolatier is very wide as well as of high quality. "

Source: www.italiaatavola.net

We publish below a study on indicators of chocolate consumption in Italy

Geographical area North 63 % Center 24 % South 13 %	Consumption by gender Men 49,6 % Women 50,4 %
Consumption by age Age % 15-19 5 % 20-29 44 % 30-44 42 % over 45 11 %	Consumption place Home 85,8 % Work 4,6 % On the road 4,6 % School 0,5 % By friends 1,5 % Other places 3,0 %
Favorite type of chocolate Plain chocolate 46 % Milk chocolate 24 % Broken nuts 5 % Whole nuts 16 % Gianduja 9 % Bianco 5 %

Vuoi altri dati sul mondo del cioccolato? Guarda in questa pagina di approfondimenti sul cioccolato

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